MODULE 11

Objectives

Exchange of experiences about publicity measures regarding the promotion of programme / project results:

How to promote programme/project-outputs in a most effective way

How to use the right communication-channels

How to catalogue and exchange experiences collected in different countries

Contents

• Regulation 1159/2000 and its concrete implementation
• Project examples (successes and pitfalls)
• Guidelines for the documentation of project results
• Different messages for different target groups
• Development of an ”information/publicity package” to pass on
• Use of the right media

Target group

All representatives that are involved in information and publicity activities of the programmes.

For more information about the Iq-Train/ings-modules please have a look at the Iq-Train/ings-programme 2004/05.